Bonne Maman is a French pastry company which is famous for its red stripe lids. Here I tried to aim Crafty women, so to speak Martha-Stewart-wannabe-people are targeted for this ad, since their cute jars are in many ways used by their creative craftsmanship.The most important thing in here is to stimulate their curiosity and let them buy the product. I know I inclined to design geometric shapes in the last few process, and this is not the exception. I chose to pick the square shape like a ocelot board in which I like the orderliness.
At first I did not have the nice line as my final one, so I’m glad I asked for help to Adrienne.